An automotive aftermarket brand, built to specification.
REGAX supplies vehicle maintenance products, replacement parts, accessories and automotive equipment to distributors and business partners in international markets.
One brand across fifteen categories.
Most aftermarket buyers do not have a supplier problem in one category. They have a consolidation problem across ten. REGAX is built to answer that: a single brand standard applied across wiper systems, car care, electronics, accessories, lighting, wheels and tires, batteries, braking, lubricants, filtration, ignition, belts, chassis, cooling and exhaust.
The brand is positioned for the middle and upper-middle aftermarket — reliable, technically credible product at a commercial price, presented to a consistent international standard.
Six responsibilities.
Product selection
Deciding what belongs in the range — which categories, which references, which market positions.
Product specification
Writing down construction, materials, fitment coverage and pack contents before anything is quoted.
Sourcing
Matching each specification to a manufacturing partner capable of holding it consistently.
Quality
Defined inspection stages through production, packaging and release.
Distribution
Documentation, labelling and shipping prepared for the destination market.
Partner support
Direct commercial and technical contact for the people who sell the product.
Where products come from.
REGAX is a brand developed and brought to market by Regent Axis. Products are designed and specified by Regent Axis and manufactured by production partners. Origin is stated on the product and its packaging. We publish company details, certifications and technical documentation only once they have been issued.
Let's move forward.
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